Mission and History

Our Credos

We enrich the world through the best of nutrition

We are dedicated to a world-class standard of excellence

We are committed to building solid and enduring partnerships
We are driven to exceed our customers’ expectations

Our Mission

NAI’s core mission is to support our clients and advance responsible nutrition on a global scale. We achieve this through a dedication to excellence in everything we do – extending beyond our walls to ensure lasting partnerships with clients, employees, vendors, shareholders and the environment.

Company History

team in old lab

1980

Mark LeDoux, CEO & Chairman, founded Natural Alternatives International in 1980, operating originally from his San Marcos, California home.

old location

1982

NAI opened its first official office and manufacturing facility in San Marcos, California. In addition to private label manufacturing for clients, NAI produced its own product lines.

1989

NAI was incorporated.

1997

NAI began trading publicly, on NASDAQ.

nai team

1999

On September 9th, 1999, NAI had simultaneous grand opening celebrations of new manufacturing facilities in Vista, California and Lugano, Switzerland.

1999

1999

The California production facilities were increased to accommodate new growth and provide our clients with expanding capabilities.

 

mountain and flag

1999

NAI opened the Switzerland facility, Natural Alternatives International Europe, to accommodate our clients' global needs and growth.

1999

In October of 1999, NAI issues the first patent for the CarnoSyn® beta-alanine instant release powder.

lab

2005

NAI commemorates its 25th year anniversary and celebrates an expansion of the Vista manufacturing facility to 100,000 square feet.

2010

NAI produces the first batch of SR CarnoSyn® beta-alanine tablets for public sale.

srCarnoSyn

2012

NAI patents SR CarnoSyn® beta-alanine.

2015

NAI celebrated 35 years in business and completed the expansion of the Vista, California location to 160,000 square feet, as well as expanding the Switzerland facility to 100,000 square feet.

2016-headquarters

2016

NAI relocates its corporate headquarters to its new home in Carlsbad Research Center, Carlsbad, California.

carnosyn trade show booth

2016

NAI commercially launches in sports nutrition market.

GRAS icon

2017

SR CarnoSyn® sustained release beta-alanine receives Self-Affirmed GRAS Affirmation.

dosing timeline

2017

CarnoSyn® launches Beta-Alanine Loading & Dosing Education Initiative.

Supply Side West 2018

2018

NAI debuts SR CarnoSyn® Wellness & Healthy Aging Market Expansion at SupplySide West.

FDA NDI

2019

NAI’s CarnoSyn® beta-alanine receives New Dietary Ingredient Status from the FDA.

Globally Patented Icon

2019

NAI’s CarnoSyn® beta-alanine supplements are ruled “Patent Eligible” by the U.S. Court of Appeals.

GRAS Icon

2019

NAI receives Self-Affirmed GRAS for their CarnoSyn® instant release beta-alanine.

japan icon

2019

NAI enters CarnoSyn® into the Japanese Market.

NutraIngredient

2019

NAI’s CarnoSyn® wins NutraIngredients-USA 2019 Sports Nutrition Ingredient of the Year.

2019-Novel-Ingredient

2019

NAI’s CarnoSyn® is honored with the 2019 Novel Ingredient and Science Award by the Natural Products Association.

nutrition industry executive

2020

NAI is named Nutrition Industry Executive Supplier of the Month for December.

2021

Stonegate Capital Partners initiates coverage on NAI.

Carlsbad facility

2021

NAI announces acquisition of manufacturing and warehouse facility in Carlsbad, CA to convert into a high-capacity powder blending/packaging facility.

trade show

2022

NAI unveils new state-of-the-art booth at SupplySide West Expo.